AHDB Beef & Lamb has a rolling programme of targeted news releases to ensure our activity is communicated effectively to producers, processors, stakeholders and industry journalists.

The subjects of the news releases can range from scientific research, to forthcoming events, to advice on efficiencies and how to reduce environmental impact.

Beefing up celebrations of Mexico’s ‘Dia de Muertos’

Beefing up celebrations of Mexico’s ‘Dia de Muertos’

Beef sales could be in for a seasonal boost this autumn thanks to Mexico’s ‘Dia de Muertos’ celebrations. Research shows that over the past five years, Mexican evening meals have increased by 40 per cent, most popular with adults aged 25-34 and a quarter of…